Coats | EcoVerde – Branding

In an effort to present EcoVerde to their potential customers key decision makers, Coats was looking for a way to create a distinct brand. EcoVerde offers the best of both worlds: a 100% recycled thread without any compromise on performance or availability. The branding now supports that message.

Employer: birdsong gregory | Client: Coats – EcoVerde | Credits: Chris Cureton, art director, designer; Phillip Atchinson, copywriter

All One Black Cat — Branding Microsoft – Various Guidelines & Label Designs Lowe's | Moxie — Logo Design Tedor Pharma — Branding Vacaba — Branding Sea Quest — Branding Pendopharm — Logo Design AGDATA — Branding Torchona — Branding Diverse – Branding Xylem Rental Solutions – Branding & Marketing Jakemans Throat & Chest — Packaging Design Oedipus Rex — Book Design Ironworth — Typeface Design Kurgo – Marketing Campaign Concept Taptivate – Branding & Pitch Strategy Coats | EcoVerde – Branding Microsoft | MSN – Ingredient Branding Strategy (Password Protected) Microsoft | Lync – Hardware Campaign Strategy & Design (Password Protected)

One Black Cat — Branding Microsoft – Various Guidelines & Label Designs Lowe's | Moxie — Logo Design Tedor Pharma — Branding Vacaba — Branding Sea Quest — Branding Pendopharm — Logo Design AGDATA — Branding Torchona — Branding Diverse – Branding Xylem Rental Solutions – Branding & Marketing Jakemans Throat & Chest — Packaging Design Oedipus Rex — Book Design Ironworth — Typeface Design Kurgo – Marketing Campaign Concept Taptivate – Branding & Pitch Strategy Coats | EcoVerde – Branding Microsoft | MSN – Ingredient Branding Strategy (Password Protected) Microsoft | Lync – Hardware Campaign Strategy & Design (Password Protected)