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Blog

The blog of Brand Consultant and Designer. Chris Cureton: Thoughts on Branding and Design.

Perspective & Change

Perspective provides the means for change. Looking through lenses that are not our own enables our perspectives to broaden. Sharing our own perspectives also widens our own lens. By sharing we connect and by connecting we grow. Growth is what makes a perspective valuable. If a perspective offers nothing new, it offers no growth and therefore no value. A perspective that is new to its audience enables growth and with growth, change. 

Read more: Match Adversity, The Universal Ideas

TheoryChris Cureton